Scout Lab developed a brand identity that paid homage to traditional elements of the estate, and its Scottish heritage, with a contemporary twist. The team then led a video and photoshoot on-location in order to build an asset library for digital materials, like a refreshed Dunskey website. From the rebrand, Scout Lab designed a website that showcased the splendour of the estate through the lens of its refreshed brand identity.
The owners of Dunskey Estate had developed an environment that the most progressive organizations were seeking out for offsites and retreats. Their goal was to create a brand that met the vision of the estate building notoriety as a go-to environment for changemakers to connect and convene.